Nicholas Yee joins Hubio team to Guide Product Development

March 2019: Hubio Technology, provider of technology solutions that connect insurers with the outside world, including agents, brokers, third party data suppliers and regulators, is pleased to announce that Nicholas Yee has joined the Executive team as Chief Strategy Officer.

Nicholas will be a key addition to the Hubio team as he combines deep technology knowledge and skills, with an insurance background and a passion for innovation.

He will have responsibility for strategy and product development, including the transformation of regul8, Hubio’s market leading regulatory reporting solution, to enable cloud architectures and richer functionality needed by our customers. regul8 is in use with insurers representing over 25% of Canadian insurance premiums, thereby representing a strategic priority for Hubio.  Nicholas will also lead the data architecture practice to better help our clients solve issues upstream of regul8 and our other products.

Nicholas graduated from Wilfrid Laurier University with a business degree and has spent most of his career in IT. He has most recently worked at Aviva, Manulife and TD in technology leadership roles, predominantly focussed on Enterprise Architecture, Data Management and Analytics.  He also has experience as founder and CTO of a technology start-up.


Will technology help smaller insurers compete more effectively?

(or does it just widen the gap between large and small carriers)

Doesn’t new technology help all insurers become more efficient; better meet their policy holder’s needs; integrate with brokers; change the way business is performed?

The answer is — Yes, it does, but when larger insurers have access to the same technology, and have deeper resources, are they better able to use technology to gain competitive advantage? Does this market of rapid technology represent a disadvantage for smaller carriers?

Recent research and analyst’s findings does show that technology is producing winners and losers. The winners are gaining market share, improving profitability, cutting costs, and in some cases disrupting the industry with technology, while the losers are floundering.

As a vendor that deals with many smaller insurers, we constantly monitor whether their investments (often with Hubio products and services) are helping them compete and prevent them from losing market share and profitability.

Hubio has a wealth of anecdotal evidence that tells us that smaller insurers that spend wisely, and focus on their strengths,  can compete and can use technology to join, stay with, or lead the ranks of the winners.


Let’s look at FIVE common ways this is the case.


The business needs to drive transformation – not technology drive the business. Technology is needed to support these business drivers. Sounds straight forward, but sometimes it is difficult to put into practice, especially when vendors are selling stock solutions, that they claim can fit all end-uses you may be thinking of, and are cost-effective because of this re-use.


Smaller insurers looking to successfully compete, need to utilize advantages such as a strong local presence, a strong distribution channel, and the concept of taking care of others that share similar risks – a peer-to-peer relationship, as a  market differentiator – and make technology investments that support, and extend this action. In the case of mutual insurers, many of whom are also smaller in total premiums, they are relevant to many policy holders because of not just their local presence, but also that they provide their policy holders with ‘ownership’ in the company, not just the cost of insurance.


As a result, technology investments that support these goals, and support the creation of regional, market specific products and services can be a differentiator. Technology that enables these products and services to be modified as the market changes may provide higher value than technology investments made to match large insurers strengths, for instance major data analytics investments.


Technology that makes customer’s lives easier and better will help smaller insurers. Yes, it helps large insurers too, but when your core strength is your understanding of local, regional customers, such as entrepreneurial or smaller businesses – not multinationals – then investments to facilitate this make business sense.

Technology designed to help serve these clients makes more sense than chasing the large accounts that are out-of-reach. Technology to enable small businesses to view their accounts online, access a self-serve portal, or link to a broker for advice and information can be beneficial.  So are technology investments to more easily create products for this segment. Such technology enables these clients to receive features and prices to meet their needs.



Use technology to facilitate a focus on product niches that are underserved, that are already defensible from large insurers, that represent areas of unique, specialized knowledge. Technology investments that extend and defend this position make business sense.  Hubio works with several insurers for whom Farm coverages fit this description. These insurers have a large enough farm customer base that requires unique products, coverages, and prices. Technology that aids this differentiation provides competitive advantage.

As one of our customers recently stated to me, for which I paraphrase – Farm insurance is difficult to automate and move online, but that is not a negative for us. In fact, this difficulty is what will provide us with competitive advantage (combined with several other factors).


Make technology investments that connect brokers with insurers, enabling stronger customer inter-action.  As with all investments this helps both small and large insurers. However, smaller insurers are disproportionately represented by brokers, and need their broker channel to allow them entry into more complex product lines. Competitive advantage for smaller insurers often arises as they  link brokers and underwriters for commercial packaged products, or commercial specialty products.  This is part of a strong digital strategy.

Many insurers feel this area is “already done” – uploads, downloads, portals – we’ve done that. But that is not the case. Digital investments are ongoing, as policyholder and broker expectations constantly change, as do those of internal underwriters, and as does the need to integrate the customer experience with internal operations.

User interfaces in which broker, underwriter, and producer can interact to meet policy-holder needs are of high-value. Technology offering a 360-degree view of the client, and supported by links to third-party information, is available to smaller insurers, and can be built to reflect their unique services. Those adopting a ‘me-too’ strategy to replicate larger insurers may struggle with this approach, but those seeking unique alternatives will gain. For example, providing download services to brokers puts an insurer as one-of-the-pack, whereas creating a digital storefront is a differentiator.

Does everyone have this? Not even close. Those that have made investments, have often done so within the commodity lines of business such as personal lines auto, in which large multinational carriers, through economies of scale, already have cost advantages.

Higher value and return will come from investments to integrate more complex forms of insurance. For instance, a millennial with an automobile can shop & purchase insurance online. Whereas one with an automobile and a boat, or an ATV, or with a unique vehicle, maybe with a stereo system worth more than the vehicle, will need interaction. But that interaction better be a positive experience. Not – “let me get back to you”, rather a “let’s see what happens to your price with a range of services, coverages and deductibles”.

For instance, Unica Insurance, a subsidiary of La Capitale group, and a long-time Hubio customer, is a strong backer of their broker channel, and is investing to strengthen their local presence, and their understanding of market dynamics. Dave Smiley the President of Unica, told us that Unica brokers get involved in more “complex” sales, where advice and servicing are necessary. Unica is investing in technology to help their underwriters and brokers deal with these complex situations. They are using technology to strengthen and support their competitive advantage. They are focused on where their team adds value, and are using in-house underwriting experts to interact electronically, and in-person with broker and customers – to provide an enhanced customer experience.



Use technology to enhance flexibility, as smaller insurers move faster than larger multinational competitors. Even with technology, large multinational insurers are still constrained by bureaucracy, which smaller insurers do not face.

If legacy systems slow this process, and cannot be replaced, there are new technologies to enhance these older systems.  This includes newer UI’s, adding flexible editing, underwriting rules at the point of sale, the ability to review multiple scenarios for the customer, and complete what-if-analysis.

For those replacing legacy systems with new core systems, such as with the Guidewire suite of solutions, there may still be a need for localized features and functionality. That is why Guidewire introduced a partner program, of which Hubio is a partner in building Accelerators, that complement these new systems.



While larger carriers may opt to build in-house, most smaller insurers will need to work with third-party vendors.Which option is best – Build in house, or use third-party vendors? …well that’s a topic for another blog…


Hubio Exchange Announces Management Buyout


December 2017: The Canadian division of Hubio, Hubio Exchange, a leading provider of technology solutions that connect insurers with industry services, business partners, regulatory bodies and end-consumers, is pleased to announce that the terms of a management buyout have been finalized and will close on December 31, 2017.

Pat Durepos, widely known across the Canadian Insurance sector, is to become a shareholder in the newly incorporated acquirer, 10503070 Canada Inc., operating as Hubio Technology. Pat is a long-term industry leader both as a broker and as the head of Keal Technology. He’ll play a critical role in guiding Hubio Technology in the development of enhanced broker connectivity solutions.

Pat Durepos said “The large market potential for the company’s regulatory reporting solutions that are tied to Guidewire, combined with the proven broker connectivity solutions, drew me to invest in the buyout.” He continued, “The faith I have in the talented senior management and overall team was extremely important for me. I am so pleased to have the opportunity to work with this group of expert individuals.

Phil Henville, also an investor in Hubio Technology, will become President and CEO. Phil will lead the company as it focuses on core solutions including an insurtech digital platform, connectivity solutions with insurers, brokers and third-party data sources, regulatory reporting and data management.

Hubio Technology will continue Hubio Exchange’s focus on North American markets, and is building upon the on-going development of its technology, including the cloud readiness of its core solutions. Plans are also in place to launch its regul8 product into the US, drawing upon its leading market position in Canada.


About Hubio Exchange

Hubio Exchange connects P&C insurers to the outside world, communicating with brokers, policy holders, and third parties through technology to drive growth, reduce costs and pursue improved customer interaction. Hubio Exchange has provided industry leading solutions to Canadian insurers for over 15 years.

Hubio Exchange is a Guidewire PartnerConnect™ Solution Partner, at present working on developing Accelerators to facilitate regulatory reporting.



Hubio to speak at Connected Car Forum

The Connected Car Insurance USA forum arrives this week (September 7th-8th) at the Radisson Aqua Blu Hotel in Chicago, and Hubio, as a leader in Connected Car technology, is again playing a major role. With the number of internet-connected vehicles skyrocketing, this year’s conference focus on the development of consumer-centric insurance solutions around connected mobility is more relevant than ever.

Impact on the bottom line

Joe Armeni, our SVP of Business Development & Insurance Solutions is speaking on a panel session entitled “Tune Insurance to the Fleet Beat” which explores the positive impact telematics can have on a fleet’s bottom line and how insurers can leverage UBI to enhance their value proposition in commercial lines. As a technology provider of telematics applications for fleet, Hubio brings experience of unlocking insights within the connected car ecosystem to the conversation. Joe highlights that, “… Ill look to explore ways that insurers can add value to the fleets they insure and at the same time improve bottom line performance through better risk selection, improved rate segmentation and reduced loss costs.”

Beyond our Commercial Lines telematics offerings, Hubio continues to provide market leading end-to-end telematics solutions in support of the Personal Lines market segment. Hubio has deployed UBI programs for 3 of the top 20 Personal Lines insurers in the US. Our UBI solution includes a comprehensive logistics infrastructure and flexible platform, multiple data capture options including a smartphone only program, advanced crash detection reporting, a young driver program and more . Armed with our in-house insurance expertise, insurers can access the untapped opportunities in the UBI market and build a successful UBI program with Hubio.

Our CEO, Indro Mukerjee delivered his keynote speech about telematics’ move from disruptor to enabler at the Connected Car Insurance conference in Europe earlier this year. We believe that the key to enablement is to create a proposition that appeals to the consumers and that includes providing effective, flexible, technology toolkits that enrich the customer experience. Watch his full address:

Want to find out more?

Contact us and learn more about our proven usage-based insurance solutions. If you are attending Connected Car Insurance USA, let’s arrange a face to face meeting, coffee’s on us!

Olympics losers can impact Road Safety

Andrew Betteley, Chief Technology Officer – Connected Car Hubio & Daniel Fisher, Head of Data Science – Connected Car Hubio

I knew when I joined Hubio I was joining an intelligent bunch but I am in awe of the insightful predictions from our Data Architect Team Lead by Dan Fisher. Rather than a crystal ball our team have worked on a hypothesis on how Olympic events and outcomes may influence both driving behaviour and vehicle crashes. The US Superbowl provides a good comparative event for study, as it attracts over 150 million engaged viewers across the globe and is repeated on an annual basis.

Hubio Telematics Data during the 2016 Super Bowl

The Hubio telematics data analysis here focused on braking and acceleration events, comparing percentage difference between Super Bowl Sunday to the immediately preceding and subsequent Sundays in 2016.

Braking and acceleration drop by 10-20% during the Super Bowl and whilst there is television coverage, the average trip speed increases. These findings are presumably due to far fewer people being on the road, leading to reduced congestion and thus faster average speed and a reduced need to brake and accelerate in an erratic manner.

Fatal Car Accidents on Super Bowl Sunday

Focussing upon fatal accidents on Super Bowl Sunday in 2014, NHTSA data shows there were 82 fatal accidents, 44 of which were attributed to alcohol which is 54% of the total fatalities. This is in comparison with other Sundays in 2014, where the average number of alcohol-related fatal car accidents is 24.

Similarly, there were 91 fatal accidents recorded during Super Bowl Sunday 2013. Of these, 45 were related to alcohol, which is around 49% of the total fatalities. This compares with an average of 26 alcohol-related fatal car accidents on Sundays in 2013.

Fatal accidents in 2014 and 2013 on Super Bowl Sunday are shown in a geo-map below, no significant pattern was found for fatal accidents and is included only for completeness.





This data irrefutably indicates that the combination of alcohol and Super Bowl Sunday plays a role in fatal accidents across the US, although we don’t doubt that other factors also contribute.

Car Accidents on Superbowl Sunday

In California, there were 294 fatal and injury crashes on Super Bowl Sunday from 2009 through 2013, versus 166 for comparable other Sundays. In Los Angeles, there were 77 fatal and injury crashes on Super Bowl Sundays versus 49 on other Sundays. Similarly, there were 40 in San Diego County on Super Bowl Sundays versus 18 on the comparable Sundays.

Analysis shows that less than half of all crashes on Super Bowl Sundays can be attributed to alcohol. Other factors include driver fatigue, which could be attributed to the late hour of the games finishing, or a combination of distraction, frustration and disappointment due to the scores.

Accidents on Superbowl Sunday for Disappointed Fans

In a radical and significant study, the New England Journal of Medicine noted that the largest increase in non-fatal accident rate occurred in the home states of the losing team, where the number of crashes increased by 68% for all 27 analysed Super Bowls. In stark contrast, accidents rose only 6% in the winner’s state.

Hubio Telematics Driving Data was analysed from Super Bowl Sunday for the losing state from 2013-2016 and shows a 5-7% increase in negative driving behaviour. Negative driving behaviour includes drivers who are hard braking, hard accelerating and excessively speeding – behaviours well documented as being indicative and predictive of a driver who is going to crash.

Rio Olympics 2016 – let’s hope we are on a winning streak

Clearly from our teams analysis is a relationship between losing on both driving behaviour and the likelihood of a driver car crash. If your team, player or athlete loses, you are more likely to drive poorly thus having a higher chance of causing a car crash.

Hubio Adaptive learning models and predictive analytics within the Hubio platform get to “know” the connected driver and seamlessly predict when there is a problem and when one or more of these factors are being exhibited. Hubio is able to analyse a driving pattern in real-time, detect when something is out of the ordinary for the known driver, and react accordingly.

The Telematics-enabled Connected Car is predictive and is able to analyse driving behaviour in real-time within the context of a global sporting events. Based on the analysis, the connected car platform can dynamically trigger an intervention event, reinforcing positive behaviour and eliminating negative behaviour.

Quite simply, the disappointed fan is far more likely to drive badly and crash than a fan celebrating a memorable victory!

Auto insurers see a positive future for telematics

Hubio’s participation at the recent TU-Automotive Connected Car Insurance Europe gave us a great opportunity to gauge how the industry feels about telematics and usage-based insurance.

We ran a poll* during the event that generated some really interesting insights:

  • The vast majority of respondents (86.5%) agree that telematics is the answer to leveraging customer engagement in car insurance.
  • Almost half of the respondents (42.1%) feel the auto insurance market is not ready to take full advantage of the connected cars benefits.
  • More than two-thirds of those polled (68.4%) back mobile devices and apps as a stimulus for mass UBI adoption



Telematics for greater engagement

Attendees at the show had a positive view of the future with an overwhelming 86.5% of those polled agreeing that telematics and the wider Internet of Things offers opportunities to better engage with customers and provide them with a personal and more accurate service.

Leveraging connected car technologies, products and services

However, many of our respondents feel that there’s still work to be done in order to maximize the potential of the connected car. A significant 42.1% believes that there is still room for improvement.

Asked for their thoughts on the challenges involved in the usage-based insurance value chain, an equal amount felt that adoption by insurers and end users is the greatest hurdle. Data and technology raised some queries, but only a couple of people polled felt that pricing would prove problematic.

Mobile devices and mass-market adoption

Our final question about the role of mobile devices and applications revealed a positive response, with 68.4% of respondents agreeing that they will boost mass-market adoption of usage-based insurance.

Hubio agrees that a driver’s smartphone should be an integral part of UBI as it becomes less niche and moves into more mainstream segments, where the cost pressures favour smartphone data capture in place of embedded telematics.

Hubio’s MiCar app extends the functionality beyond UBI and offers the driver engaging insight into the health of their vehicle, when pairing with a Bluetooth telematics device. DTC codes are interpreted to provide analysis and suggestions for fixes that could prevent a minor problem escalating into a more costly one.

Driver engagement is further enhanced with Mobi, a virtual environment that helps drivers understand their driving behaviour based on information captured during their driving activity. Translated into a driver score, this information can be beneficial for all motorists, particularly young drivers who seek lower premiums based on their actual driving behaviour.

The survey results offer an insight into how the insurance market currently views telematics and usage-based insurance – many thanks to all those who took part.


* 40 people in the insurance industry were polled at TU Automotive Connected Car Insurance Europe event on 12-13 April

Telematics in the fast lane at TU-Automotive Connected Car Event

With over 400 attendees from more than 25 countries around the globe, TU-Automotive’s recent event was the largest connected car insurance forum ever held in Europe.

Our stand attracted attendees to view a live demo of our driver engagement app Mobi. Mobi is our virtual environment that helps drivers understand their driving behaviour based on information captured during their driving activity. Translated into a driver score, this information can be beneficial for all motorists, particularly young drivers who seek lower premiums based on their actual driving behaviour.

Watchstone Group plc CEO Indro Mukerjee, delivered a keynote speech about telematics’ move from disruptor to enabler.

Telematics and usage-based insurance (UBI) are increasingly factors that all insurers, brokers and end users will be embracing for years to come.

Drivers are consumers

Indro’s words “drivers are consumers” echoed through the social media coverage. It is Hubio’s belief that it’s the job of the technology community to help insurance companies appeal to these consumers. The key to doing this is to show how UBI adds consumer value across policy, claims and incident management.

Hubio enables insurers to link these elements through our Enterprise Insurance Suite, which creates the perfect insurance management system through data analytics and the enablement of distribution channels.

By constructing a functioning ecosystem like this, motorists will be driven towards becoming consumers by breaking the historical driver-insurer relationship of buy, claim, renew, with no stages in between.

Introducing additional touch points through real-time engagement, such as safety messages and roadside assistance, means that insurance customers will see that the relationship has real value, increasing their satisfaction with and loyalty to their insurer.

As Indro noted: “once you’ve closed the loop and connected the consumer to the ecosystem, there are many things you can do with and for them”.

The right toolkit for the job

In many cases technology has been deployed that has not been used to its full potential. The key to enablement is to provide effective, flexible, technology toolkits that enrich the customer experience, and as the industry is likely to look for the most cost-effective solution, mobile apps are likely to play at least some role.



Hubio already operates a range of apps that promote driver safety and vehicle health, but we used TU-Automotive’s event to showcase Mobi’s UBI Quote and Buy, which allows drivers to arrange their policy on their smartphone via a single application.

Hubio showcases UBI developments at TU-Automotive Connected Car Insurance Europe

When we launched Hubio in January this year, we did so with four major solutions.

One of these is a UBI solution that equips auto insurance providers with a fully integrated telematics solution, capable of data capture, driver scoring, policy development, claims and billing. Our smartphone apps not only provide interactive content for the user, but also create a digital channel for insurers to engage with customers, such as in our UBI Quote and Buy application.

Our solutions will be exhibited at the TU-Automotive Connected Car Insurance Europe 2016 event on 12-13 April, alongside other game changers in the connected car insurance sector.

Watch stone Group plc CEO, Indro Mukerjee, will be explaining how UBI technology can work better for the insurance industry, and how telematics will play a wider role in an ecosystem of Internet of Things-enabled devices.

TU-Automotive’s global events are leading the market as they delve into the real technological challenges that face insurers, not least the ever-growing volume of driving data available. There is an increasing need to derive valuable and appropriate insight, so that insurers can continue to develop highly segmented auto insurance solutions that improve the experience of their customers.

Hubio supports insurers in assessing driver data and charging insurance premiums accordingly, but the opportunity for value add is much greater than the premium story.

The key to commercial success lies in unlocking the value provided by the data captured and Hubio’s UBI solution enables this driver data to deliver real-time consumer value.

Hubio is working to serve the auto insurance industry with a strong data engine that is the heart of a usage-based insurance system that enables improved consumer engagement.

Our data analytics expertise drives our solutions for insurers and automotive organizations, from telematics and connected car, to insurance claims management software and UBI. Our UBI capabilities will be demonstrated at the show.

Infographic on usage-based insurance technology for auto insurers | Hubio

Infographic: Connected auto for a connected world

There will be over 20 billion connected devices by 2020. Discover how Hubio enhances consumer engagement through vehicle connectivity.

Reaching out to millennials

Almost all of the millennial generation has reached driving age, but what are insurers doing to engage this crucial sector of the market?

This generation – born between 1982 and 2000 – are the first ones to be true digital natives, so insurance companies need to appeal to their sensibilities and do so using the channels that they use every day.

Research1 shows that millennials typically come to decisions after gathering a range of opinions, be it their parents at home or friends and other contacts via social media.

This sense of community continues following purchase, as millennials seek affirmation for their actions. Usage-based insurance (UBI) can help insurance companies meet these needs, and much more besides.

The young driver program element of usage-based insurance appeals to parents as it lets them see how their children are driving and helps keep them safe – it can also keep them off the roads late at night while they’re still novices – crucial for peace of mind.

This same telematics data can help millennial customers moderate their own driving behavior, while providing scores introduces gamification and immediately makes the data more shareable.

This isn’t just a one-way street – by giving regular scores, telematics provide insurers with unprecedented engagement with customers, which can only boost brand loyalty.

Don’t take millennials for granted though – respect is a key commodity. Forgetting this could result in their passion for social media manifesting itself in a much less positive way for your insurance company.


1 Your Customer is the Star: How to Make Millennials, Boomers and Everyone Else Love Your Business, Micah Solomon, 2014

Leading the telematics revolution

A fourth industrial revolution is upon us. That was the view from Davos where the World Economic Forum held its annual gathering recently. Following mechanics, electricity and electronics, we’re now starting to see technology blur the lines between the physical, digital and biological. It has the potential to fundamentally change the way we live.

The Internet of Things (IoT) may be the keystone of this new era, but advances in robotics, artificial intelligence, nanotechnology and more show the speed and scope of these changes, setting them apart from anything that has come before.

Utopia or dystopia?

There’s an argument that automation could reduce low-skill, low-pay jobs, but as previous revolutions have shown, humanity has a wonderful ability to adapt to new circumstances. Similarly, it can be argued that reducing bumps in the supply chain will help to cut costs for producers and prices for consumers.

On the supply side of the relationship, technologies such as usage-based insurance (UBI) enhance existing digital capabilities, with data and analytics playing key roles in safety, maintenance and consumer engagement.

These changes need to be made as the fourth industrial revolution is also altering consumer behavior, creating a greater sense of a social community, and a desire for personalization and transparency from the companies they acquire goods and services from.

Change is coming

The largest question mark in the fourth industrial revolution is the timescale. Is it already happening? Or are the rafts of breakthroughs we regularly witness merely the prelude to a full-blown symphony in years to come?

In either instance, it isn’t too late to be an early adopter and reap the benefits of being one of the first to market, by partnering with a company that’s ready to fully embrace the power and opportunity of the IoT.

Partnering with telematics service providers like Hubio will allow insurers and automotive firms to go fully digital, and access the kinds of data and analytics that will help personalize market offerings by basing them on actual consumer behavior, rather than broad personas.

The increase in touchpoints works both ways, with end users appreciating the transparency of shared insights and feeling more engaged with their usage-based insurance provider, rather than just communicating with them when required.

A revolution is coming and it will be televised… and tweeted, streamed and shared across the Internet of Things – it’s time to be a part of it.